Tips for Blossoming Concert Promoters
Promoters can be very effective in breaking new bands and creating a music scene. A promoter is a person that contacts venues, sets up shows and assembles a bill of bands that he thinks will draw lots of patrons to the venue. Successful ones are usually well-connected, popular and fair to the core bands they work with.
I have seen many blossoming promoters in town that get bad reps because they mistreat bands and venues. It is really easy to get burned and banned from clubs, so here I offer up some hard-learned tips.
1) Don’t Rely on Bands for Promotions: The biggest mistake promoters make is putting the fate of the show in the band’s hands. As a promoter, it is your job to PROMOTE the living crap out of the show to ensure its success. Promoters have the responsibility to get the posters to the venue 6 weeks out, make handbill flyers to pass out at other shows, contact local music publications to promote the event, create and promote Facebook and MySpace events, email everyone you know, text message everyone you know, etc… Promoters should enlist the band’s help and motivate them to participate, but in the end, its your reputation on the line. Don’t blow it and don’t get lazy.
President Obama Reviews Ascending to Avalon
The Redlight Stare’s “Hitmachine” Featured in Promo Video
Promo video for local seamstress featuring The Redlight Stare’s “Hitmachine”
